To view all our speakers' presentations click here to visit our Gallery. Master of Ceremonies: Russel Howcroft , Chief Executive Officer Australia/ New Zealand, Young & Rubicam Brands Offer Development: “Digital Life 2011” Key insights from the world’s most comprehensive annual investigation into consumer’s behaviours and attitudes online. Speaker: Jonathan Sinton – TNS Cross-Platform Planning: “American ROM & Pay with a tweet” - the future role of digital and data in media planning Speaker: Danny Bass – groupm Messaging & Creative Engagement : “Australian Defence Force Recruitment” – identifying, engaging and expanding consumer connections Speaker: Rob Hudson – GPY&R Brand Strategy:  Politics 2.0: Understanding how the Internet has changed the way we campaign, govern and connect with the public.  Drawing on almost a decade's experience at the heart of Westminster, the former Head of Digital Communications at 10 Downing St for David Cameron will be discussing how to engage supporters and build loyalty; change behaviour with digital content and social media; and using real-time information to respond to crises and reputational risks.   Speaker: Rishi Saha – Hill & Knowlton Technology: "How do you extend the Superbowl?" Creative uses of new technology to drive results driven marketing. Speaker: Brendon “Bob” Forster – Google